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Superb Example of Text SMS Mobile Marketing By A National Pharmacy

cvs text sms mobile marketing

My pharmacy gets me.  They understand I’m busy, and that I need a reminder sometimes.  You could say, I’ve fallen hopelessly in love with CVS. Not just because the folks there are top-notch, but because CVS has recently enabled “Text Alert Notification” to let you know when your prescriptions are ready. No longer do you [...]

What is SoLoMo aka Social Local Mobile Marketing?

Image courtesy of Douglas Wray via Instagram

WARNING: the following information may increase the risk of getting customers without having to sell them. What is SoLoMo Marketing? Why do I need it?  And, how does it work for my business? In a nutshell: It’s helping local businesses increase current customer value, AND get new customers by putting their compelling messages where consumers [...]

Mobile Website Advice from a Leading Restaurant Chain

taco-66

To reach your “out and about” customers (like my daughter – LOL!) you’ll need to provide the main information the customer is looking for. #1. What is the goal of our mobile site visitor? The mobile site should give the visitor immediate information they need right now. Common reasons: Finding a nearby location Finding company [...]

Bad QR codes Cause My Hair to Catch Fire

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EDITORS NOTE: I’m not out to crucify anyone – I just want you, the marketer, to be aware and NOT make the same mistake.   May I have your attention! People. Please! I beg you. Test your QR codes before applying them to your marketing materials. (Don’t be lazy, your customers will think you’re half-crocked, [...]

88 Point Marketing Audit

Could YOUR business pass this audit? If you are in business you MUST download my Marketing Audit and Check-list of 88 and a half techniques to reboot your marketing efforts and draw customers in like flies! Absolutely FREE! *FOR A LIMITED TIME* Get Your Free Tune Up!

7 Mobile Payment Options – Cancel Your Merchant Account!

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Five years ago I ditched my merchant account.  I was paying a fee each for accepting  Visa/MC/Amex/Discover.  Then, I paid a percentage of the transaction.  And finally, a fee for doing business with the bank and the lease of a card reader. What’a pain in the arse! I know, I know… its the cost of [...]

Generation Text

Courtesy of: Online Schools

[Video] What? The US is Catching Up With the Rest of The World #Mobile

I totally get this.  For years Europeans have used their mobile as their primary telephone, unlike many US households who still have a landline.  And, even some 3rd world countries that never had basic telephone service before, now have mobile… because a mobile network is a helluva lot easier to build.  No poles, wires, or [...]