Webinar attendees will discover that even though they may be advertising consistently, they may not be getting the results from their advertising that they hoped for due to 7 common mistakes. This presentation identifies the 7 most common advertising mistakes made by local businesses, and what they can do to fix them.
Last week, I had the opportunity to speak at a Viral Marketing Class presented by North Central State College and The Richland County Development Group. My class topic was Websites: The BIG 3. Do you want prospects right here – right now? The BIG 3 CAPTURE EMAIL ADDY’S. Surprisingly, still, in 2013 business are not […]
Have you ever found yourself knowing exactly what you need to do about marketing your business… and then not doing it? You are not alone. Many self-employed professionals find that the hardest part of marketing isn’t figuring out what to do. What’s hard is actually doing it. Marketing yourself can be a confronting process. Making […]
Responsive design, in a nutshell, is coding in your website’s backend that will allow it to automatically adjust to the size of the browser the site is being viewed on. WITHOUT having to flip flop from a mobile version, or desktop version. According to the Wiki: Responsive web design (RWD) is a web design approach aimed […]
My pharmacy gets me. They understand I’m busy, and that I need a reminder sometimes. You could say, I’ve fallen hopelessly in love with CVS. Not just because the folks there are top-notch, but because CVS has recently enabled “Text Alert Notification” to let you know when your prescriptions are ready. No longer do you […]
To reach your “out and about” customers (like my daughter – LOL!) you’ll need to provide the main information the customer is looking for. #1. What is the goal of our mobile site visitor? The mobile site should give the visitor immediate information they need right now. Common reasons: Finding a nearby location Finding company […]
EDITORS NOTE: I’m not out to crucify anyone – I just want you, the marketer, to be aware and NOT make the same mistake. May I have your attention! People. Please! I beg you. Test your QR codes before applying them to your marketing materials. (Don’t be lazy, your customers will think you’re half-crocked, […]